Our mission

We believe in the power of persistence and innovation. Our mission is to offer quality and innovative products to the Bulgarian market, creating sustainable relationships based on trust, professionalism and customer care.

Our values

  • 🧭 Correctness

    We strive to work correctly and transparently, with respect and responsibility towards each of our clients and partners.

  • 💡 Innovation

    We are constantly looking for new and interesting products that stand out on the Bulgarian market.

  • 🤝 Long-term partnerships

    We build sustainable relationships based on trust, loyalty and mutual support.

  • 🚛 Care and consistency

    We deliver on time, work with perseverance, and are always available for advice and assistance.

Our history

We started our journey in 2008 with a clear mission – to offer high-quality frozen croissants and bakery products to the Bulgarian market. Over time, we have built a stable network of customers and established ourselves as a reliable partner in the HoReCa sector , offering not only products, but also complete business solutions.

From the very beginning, our top priority has been to deliver not just goods, but value – through excellent logistics, expert advice and personalized solutions for each client. With experience and knowledge, we help our partners in choosing the right product mix, pricing and positioning of fast-food outlets.

Today, we continue to expand our portfolio, driven by the desire to meet and exceed our customers' expectations - always correctly, on time and with attention to detail . We believe that success is the fruit of perseverance, loyalty and good relationships - that's why we are proud to work with some of the best suppliers in Europe.

Among them is the family-owned French company Neuhauser , founded in 1906, today a leading force in grain production and bakery production. With over 61 factories, 8 mills, 7,441 employees and a presence in 90 countries , Neuhauser is a symbol of tradition, quality and innovation – values ​​that we fully share.

In 2020, we took the next step in our development by launching an online store for end users , through which the French bakery tradition can reach every home in Bulgaria. This way, everyone can enjoy the taste of authentic French pastries – anywhere, anytime.

Since then, we have built new partnerships with companies such as Boncolac , Proper Cornish , Chateau Blanc and others.

Native continues to develop today, inspired by the desire to provide the best products and services to its customers and partners.

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